Press

This is where we gather our treasures from unseen-content to press coverage and our Founder’s thoughts on investing in liquid gold


Premium Irish whiskey collection set

Next Luxury: Luxury Irish Whiskey The Brollach Celebrates Father and Son bond

The Craft Irish Whiskey Co.’s third luxury release, The Brollach, has launched with roaring success. Following in the footsteps of previous award-winning and record-breaking releases, The Devil’s Keep and The Emerald Isle, it is gaining international recognition for its exceptional quality and luxurious experience box as well as the intense flavour profile. Vibrant and fresh […]

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Elite Traveler logo and quality handcrafted whiskey

The Most Expensive Whisky Ever Sold at Auction

The Emerald Isle sits proudly at the top of Elite Traveler’s round up of the most expensive whiskeys in the world. As a record-breaker and holder of the title of ‘World’s most expensive whiskey’, it has a deserved place at the very top of a list dominated by Macallan. With six of the eight whiskeys […]

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LLM featuring 1991 whiskey The Devil's Keep

The Oldest Irish Whiskey Triple Distilled | The Craft Irish Whiskey Co.

£46,000 is the price that the first bottle of The Craft Irish Whiskey Co.’s inaugural release, ‘The Devil’s Keep‘, sold for at auction in November 2020, a figure that has broken historical records as the most expensive inaugural whiskey release. The explanation as to why this whiskey is so special can be seen in its […]

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City AM featuring craft whiskey barrels

Jay Bradley: Whiskey As An Investment | The Craft Irish Whiskey Co.

Jay Bradley – ‘As a whiskey lover, the decision to toast or to invest is not an easy one. So I choose both.’ To understand why you should invest in Irish whiskey through either Whiskey and Wealth Club or The Craft Irish Whiskey Co., read this article written by Jay Bradley, entrepreneur and whiskey expert. Jay […]

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Jay Bradley toasting with premium whiskey

Cask Whiskey: The Age-Old Commodity of Whiskey | The Craft Irish Whiskey Co.

Jay Bradley, entrepreneur, whiskey expert and founder of Whiskey & Wealth Club and The Craft Irish Whiskey Co., explains in depth why the age-old commodity of whiskey is becoming the newest worthy investment. Although the coronavirus pandemic has damaged many investment markets, the opposite has been true when looking at whiskey. Both companies thrived under […]

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A bottle of premium whiskey and the luxatic logo

The Devil’s Keep Makes Whiskey History | The Craft Irish Whiskey Co.

Luxatic praised The Craft Irish Whiskey Co.’s inaugural release of the oldest triple-distilled whiskey, ‘The Devil’s Keep‘, for its unique and luxury status. The sold-out whiskey has gained attention by becoming the most expensive first release in the history of whiskey. The unique nature of this rare whiskey is a result of its history; originating […]

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Lux magazine for The Craft Irish Whiskey Co.

The Emerald Isle: A Rare Whiskey Collection | The Craft Irish Whiskey Co.

In time for St Patrick’s Day The Craft Irish Whiskey Co., in collaboration with Fabergé, has released ‘The Emerald Isle‘ Collection. This is a seven-piece, custom-made, extraordinary whiskey set, presented in a dark walnut experience box, within which sits two bottles of ultra-rare, 30-year-old, triple distilled rare Irish whiskey. Keeping the whiskey company are two bespoke […]

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The most expensive whiskey in the world in a glass box

The Luxury Report: On The Rocks

The Craft Irish Whiskey Co., in partnership with Fabergé, have released ‘The Emerald Isle Collection’, a seven-piece, custom made extraordinary whiskey set dedicated to celebrating the ‘Seven Wonders of Ireland’ and ultra-rare Irish whiskey. Several luxuries can be found in this collection, including two bottles of the world’s rarest whiskey; 30 years old and triple […]

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A man staring at the best Irish whiskey UK

A’Design Awards 2021 Gold Winner – The Devil’s Keep

Following on from our wins at the Luxury Packaging Awards 2020, we were over the moon to be awarded a Gold at the A’Design Awards in April 2021. This influential and prestigious awards body is one of the most highly respected in the design world and to be recognised by industry leaders is a huge […]

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