Following on from our wins at the Luxury Packaging Awards 2020, we were over the moon to be awarded a Gold at the A’Design Awards in April 2021. This influential and prestigious awards body is one of the most highly respected in the design world and to be recognised by industry leaders is a huge honour for a young company.
The A’ Design Award Jury Panel is made up of over 200 members of the International Design Academy and includes world-class design professionals, press and prominent academics. Their expertise is respected across the industry so winning the Gold Award is an extraordinary achievement for our first product; reflecting the dedication and respect for whiskey and design that we pour into each and every one of our products.
With the most submissions of any design award, the competition is fierce. But with a score of 9.9, we were placed at the very top of the Gold award, putting The Craft Irish Whiskey Co. within touching distance of the overall Platinum winners, PepsiCo. We were the only single malt to win an award, and the highest place spirit in the Gold category.
This Gold Award joins two further accolades for The Devil’s Keep, including winning in the Luxury Drinks category at the Luxury Packaging Awards, beating off competition from such industry stalwarts as The Macallan, Glenfiddich, Ruinart Champagne and Redbreast 27.
To have achieved such recognition from prestigious awards is an extraordinary triumph for a company’s first product. But then this is the whiskey that sold out in record time and broke further records when bottle #17 sold at auction for $60,000 at the end of last year.
The Devil’s Keep and its award-winning experience box have set the standard for this year’s releases from The Craft Irish Whiskey Co. In this film, you can hear the process and dedication behind the design of The Devil’s Keep from Design Director, Tiago Russo.
This year’s World Whiskies Awards was a glittering event held at the Honourable Artillery Company in London on Thursday, 24 March. Attended by a veritable who’s-who of the whisk(e)y industry, this annual event is the most highly regarded amongst those in the know, and nerves were at a high; this was the award our founder, […]
Placing it among the top 10% of all entries, The Devil’s Keep has been awarded two stars by Great Taste, the largest and most trusted accreditation scheme for fine food and drink. This independent body judges food and drink of the finest quality, awarding 1, 2 or 3 stars. To receive two stars places The Devil’s Keep in the […]
Our inaugural release, The Devil’s Keep has another Gold to add to its collection. Hot on the heels of winning Gold from the A’Design Awards and the IWSC Competition, The Devil’s Keep has just been awarded a coveted Gold from The Luxury Masters competition hosted by The Spirits Business. Competition was exceptionally high this year, with 116 submissions […]
While some rest, others forge ahead; aiming higher, achieving more. The Craft Irish Whiskey Co. and founder and entrepreneur Jay Bradley are of the latter. As this article on Forbes notes, in less than a year, Jay and The Craft Irish Whiskey Co. have produced the most expensive whiskey of all time with The Emerald […]
Hot on the heels of our last Gold award win, The Devil’s Keep has just scooped a prestigious Gold medal from the world-renowned International Wine & Spirit Competition (IWSC) 2021! These widely respected awards recognise the very best in wine and spirits from across the world, as judged by a panel of industry experts that […]
£46,000 is the price that the first bottle of The Craft Irish Whiskey Co.’s inaugural release, ‘The Devil’s Keep‘, sold for at auction in November 2020, a figure that has broken historical records as the most expensive inaugural whiskey release. The explanation as to why this whiskey is so special can be seen in its […]
Luxatic praised The Craft Irish Whiskey Co.’s inaugural release of the oldest triple-distilled whiskey, ‘The Devil’s Keep‘, for its unique and luxury status. The sold-out whiskey has gained attention by becoming the most expensive first release in the history of whiskey. The unique nature of this rare whiskey is a result of its history; originating […]
The Craft Irish Whiskey Co.’s inaugural release, ‘The Devil’s Keep‘, has been hailed as one of the best 22 Irish whiskeys, dominating the ultra-premium category. This 333 bottle release features 29-year-old single malt distilled whiskey, a carafe filled with spring water from the region where the whiskey was created, and a gold-plated pipette to add […]
SuperYachts.com: Ushering in a new Golden Age of Irish Whiskey SuperYachts.com have praised The Craft Irish Whiskey Co. for bringing The Devil’s Keep to market and ushering in a new Golden Age of Irish Whiskey. The 29-year-old bottles of The Devil’s Keep fills a gap in the market for ultra-luxury Irish whiskey. With just 333 […]
The Craft Irish Whiskey Co.’s inaugural release, ‘The Devil’s Keep‘, has broken records for being the most expensive first release in the history of whiskey. There are only 333 bottles in existence, meaning that this ultra-rare whiskey serves not only as an extraordinary drink but also as an investment. Jim Crane, the owner of Major […]