The media is already picking up on the launch of The Craft Irish Whiskey Co.’s first concept store in the luxurious Wonder Room in Selfridges, London. From the start of December 2022 until the end of January 2023, shoppers are able to view and buy the full range of our award-winning whiskeys, including The Emerald Isle and the last remaining collections of The Devil’s Keep.
The Luxury Report was one of the first to pick up on the exciting news, across social media and online. As it points out, this is the first time our premium Irish single malts have been available for anyone to view and buy, and were previously reserved for private clients. It’s also the very first time the accessories have been available to buy anywhere, offering the ‘perfect whiskey experience’ just in time for Christmas.
A number of limited edition gift boxes include everything the whiskey fan needs to elevate their enjoyment and experience of the whiskey. This includes the scientifically designed glasses that remove the ethanol vapour, precision pipettes that deliver the perfect amount of water to open up every note, and obsidian whiskey stones that cool without dilution.
Visitors to Selfridges will also be amongst the first in the world to discover our latest rare release, The Donn, which is due to be released in January 2023. The Ultimate Tasting Experience gift box combines a Finn Glass, Cigar Cutter, Whiskey Stones, a Pipette and a sample of The Donn. The Donn will bring the skilful crafting and exceptional use of barrels that create our unique flavour profiles to a wider audience and has already found favour with chefs and royalty alike.
The Craft Irish Whiskey Store will be open in Selfridges’ Wonder Room, London until the end of January.
Not long after our announcement, Craft Irish Whiskey was featured in a recent Forbes article highlighting our exciting partnership with the legendary Soho Whisky Club. Through this collaboration, we’ve breathed new life into the 84-year-old Soho Whisky Club, seamlessly blending its storied heritage with our signature style at Craft Irish Whiskey. Together, we’ve transformed the […]
GQ magazine has named our latest collaboration with Michelin-starred Hakkasan as one of their ten coolest things to do in London this week. Coming in at number five, our limited edition cocktail has been selected as the perfect way to celebrate International Women’s Day. As GQ says, “if you’re going to raise a toast to […]
We’re proud to be able to announce that, for the first time ever, visitors to Selfridges, London, will be able to see the world’s first and only Fabergé Celtic Egg, along with the rarest Irish single malt in existence, as part of the launch of The Craft Irish Whiskey Co.’s first concept store in the […]
Just a day after announcing our launch in Selfridges and the media are already picking up on the story. This is the first time The Devil’s Keep has been made available for sale since its sell-out launch in December 2020 so it’s no surprise that it’s generating interest. The Devil’s Keep is joined by The […]
The Craft Irish Whiskey Co. is proud to announce its support of the Princess Grace Irish Library in Monaco. This support has allowed the library, which was inaugurated by Prince Rainier III in 1984, two years after the death of Princess Grace, to bring its collection online. The Craft Irish Whiskey Co. has honoured the […]
While The Devil’s Keep sold out in record time when we launched in December 2020, we’ve recently been able to make a limited run of bottles available to purchase only at Selfridges, at both its London store and online at Selfridges.com. The Devil’s Keep is joined by The Brollach and The Taoscán in our exclusive […]
St Patrick’s Day marked the start of our partnership with Adam Handling and his Michelin-starred restaurant, Frog. In celebration of the arrival of our whiskeys in bars and restaurants for the first time ever, Adam created a special dish designed to pair perfectly with The Taoscán. Available for just one week, this exclusive dish, ‘Celtic […]
The Craft Irish Whiskey Co. was born from a desire to elevate Irish whiskey to its most luxurious, most exquisite peak. In realising its potential, we have crafted some of the most collectable, ultra-rare whiskeys in existence today. In Michelin, we found a partner that shares this drive and the desire to craft perfection. Our […]
Our record-breaking second release, The Emerald Isle, has made waves across the world both for its rarity – the oldest and rarest triple distilled single malt in the world – and its artistry. Featuring the world’s first Celtic Egg from Fabergé, The Emerald Isle is a breathtaking example of the innovative and forward-thinking approach of […]
While some rest, others forge ahead; aiming higher, achieving more. The Craft Irish Whiskey Co. and founder and entrepreneur Jay Bradley are of the latter. As this article on Forbes notes, in less than a year, Jay and The Craft Irish Whiskey Co. have produced the most expensive whiskey of all time with The Emerald […]