The world’s press, including Coastal Today Magazine and TheStockWatcher have picked up on the recent report released by Technavio which forecasted that the Irish whiskey market size would grow by USD 1.54 billion from 2021 to 2026. It found that one of the leading drivers of the growth of the Irish whiskey market was the increasing demand for premium whiskey and notes that the significant rise in per capita income is behind the demand for premium varieties of whiskey.
Another key trend identified in this comprehensive report that has been picked up by publications such as Manhattan Week, is the increasing demand for craft whiskey and the authors have highlighted The Craft Irish Whiskey Co.’s The Taoscán as one such premium product. As the International Association of Business Communicators notes, the demand for craft whiskey is high in developed countries such as the US and Germany and the growing demand for craft whiskey is expected to support the growth of the Irish whiskey market during the forecast period.
As a company on a mission to restore premium Irish whiskey as a global leader, The Craft Irish Whiskey Co. welcomes the report’s findings. By creating premium Irish whiskey that combines the traditional art with a scientific approach, we’ve been able to shine a light on the industry as a whole and the historic roots of this skilled industry. This report shows that we’re on the right track to placing Irish whiskey back where it belongs at the top of the global hierarchy.